The objective of this packaging design was to create a product that feels ‘small batch’ and local, while also highlighting the amber color of syrup. By using white text on the bottle, it allows the user to have a perfect look at the contents and the pattern on the back. This repeat pattern of trees and maple leaves, sea shells, or vanilla flowers are echoed on the hang tags as well.
In addition, I branded a Sugar Shack sponsored event for a Fall Festival at a local apple orchard. Using the same typography and a similar color scheme, I created a variety of promotional materials and pieces that would be used at the event.